Like most traditional upscale travel, the main demographic for African safaris have long been the 55-plus market, people who have both the money and time to do it right.
And while everyone from river cruise companies to tour operators and hotels in recent years have been highly focused on courting millennials, Sherwin Banda, president of African Travel Inc. says he is seeing a rise in a different generation of travellers, those aged 35 to 50 with six-figure incomes. “I like to call them the executive spenders,” Banda said. “These are people who are getting married later in life or have been married for a while but don’t have children and they are making incomes of $100,000 or more. These are people who have become accustomed to their parents’ travelling style. So it is really great to see this new demographic interested in luxury travel.” And like the younger and much-talked-about millennial demographic, he says, these executive spenders are very focused on sustainability. “They will buy travel and experiences focused on some kind of sustainable efforts,” Banda said. “They want to make sure that their travel dollars are truly going to make a difference to local communities and wildlife efforts in Africa, and that fits so beautifully with what we do at African Travel.” African Travel is part of The Travel Corporation, which runs the Treadright Foundation to support communities, women, wildlife and environmental programs. And while the “executive spenders” are a fairly new demographic for African Travel, Banda says it’s not just the post-baby boomers fueling the rise in travel to the continent. “Demand for Africa has increased exponentially across all ages in the last few years,” he said, driven by travellers who have “become accustomed to travelling to new destinations such as the Galapagos, such as Vietnam experiences that cannot be replicated in any other place.” And that, he says, is exactly African Travel’s focus, helping agents curate personal itineraries for their clients that cannot be found elsewhere. Increasingly that includes bush-to-beach trips that can include a traditional safari or mountain gorilla trek followed by a stay at a remote one-room beach resort in Zanzibar, Banda said. African Travel can also develop Cape Town to Cairo trips, where travellers can go “from the very tip of Africa all the way up to Cairo and stop everywhere in between,” he said. The company’s goal, Banda said, is to be a one-stop shop for agents looking to book such trips. With all of its planners having lived in or travelled extensively to Africa, he said they can work with agents and their clients to book highly personalized adventures. “It is impossible for travel agents to know every destination in the world,” he said. “Our goal is to make them look like rock stars.”ZTA rolls out domestic tourism campaign
The Zimbabwe Tourism Authority (ZTA) says promoting domestic tourism is a key component of enhancing national brand awareness and increasing the sector’s contribution to the economy.
ZTA acting chief executive officer, Mrs Rita Likukuma, said Zimbabweans can be better brand ambassadors of the country when they visit other foreign nations.
Speaking at an event hosted by the Marketers’ Association of Zimbabwe (MAZ) on the sidelines of the Zimbabwe International Trade Fair (ZITF) underway in Bulawayo, Mrs Likukuma said while the country recently won an award for the most sustainable tourist destination at the International Tourism Bourse in Germany and was voted as the third must-visit destination after Sri Lanka and Germany, it was important for domestic tourism to grow in the country.
“We are currently on a path of creating a positive Zimbabwean brand but this cannot be done if locals do not know their country well.
“Our children barely know what Zimbabwe is like. When they go outside the country and foreigners ask about Zimbabwe, they do not have knowledge about where they come from and this has to change,” she said.
Mrs Likukuma said domestic travel should also take centre stage in reviving the economy and linking various businesses.
“We are not saying domestic tourism should only be for those who later travel to other nations but it should be undertaken to boost the economy, when people travel they tend to spend on various business sectors and this in return grows the economy,” she said.
Mrs Likukuma said the tourism and hospitality industry should offer competitive prices and value for money so that Zimbabweans can easily “holiday at home”.
“Tourism is a critical sector in terms of its contribution to the key economic aggregates including national output, employment creation and generation of the much needed foreign currency hence the need for strategies to improve its performance,” she said.
Meanwhile, international holiday rental search engine, HomeToGo, named Zimbabwe among the top 10 trending destinations for United Kingdom-based tourists and National Geographic also acknowledged the country as one of the prime tourist destinations in the world.
An African Anthology adds Iganyana Tented Camp to its portfolio
Wild Horizons Lookout Café Reopening Update
When flames engulfed and devastated the Wild Horizons Lookout Café, it was a great loss for the town of Victoria Falls. While Wild Horizons has been working tirelessly on the reconstruction of this iconic restaurant, due to circumstances beyond their control, the process has encountered numerous hindrances along the way. For this reason, they have regretfully had to postpone the opening date of the restaurant to 1 September 2019.
Herewith please find a brief description of the new café as well as important quick facts:-
Perched on the rim of the Batoka Gorge, Wild Horizons Lookout Café is a fusion of spectacular views and exquisite food. The African Contemporary styled restaurant is designed to emphasise its unique panoramic view of the Victoria Falls Bridge and Batoka Gorges, which form part of the spectacular backdrop. Recycled and eco-friendly material has been used throughout the rebuild of The Lookout ensuring it is infused with the Wild Horizons conservation ethos. With a mouthwatering menu, a lively selection of cocktails, and the best view in Victoria Falls, the dining experience promises to be a sensory overload.
AMBIENCE: Casual, Child-Friendly, Classic, Meal with a View
CUISINE: African / Local, Contemporary, International
FACILITIES: We only accept Visa and Mastercard, Bar, Licensed, Parking, Vegetarian, Wheelchair Access
WIFI: Free
SEATING: Outside terrace x 60; Indoor x 140; Lower deck (cocktail and canapé area) x 60
OPENING HOURS: Open daily from 08h00 to 22h00 (freshly baked muffins available daily from 08h00).
BREAKFAST: No breakfast during the week unless prebooked.
Saturday & Sunday 08h00 – 10h00
LUNCH: 10h00 to 16h00
SNACK MENU: 16h00 – 18h30
DINNER: 18h30 – 22h00 (last food orders at 21h00)
Uganda Airlines returns after 18 years
Free shuttle service for ZITF visitors
BULAWAYO – Vaya Mobility service, which is now available in all major Zimbabwean cities and towns is taking advantage of the Zimbabwe International Trade Fair (ZITF) to launch its new Vaya Shuttle service by offering free rides to exhibitors, business people and professionals travelling to the Trade Fair by air.
Throughout the Trade Fair week, Vaya will be offering a free shuttle service from Bulawayo’s Joshua Mqambuko Nkomo International Airport to all visitors to the ZITF upon landing at the airport.
“It’s open to all travellers attending the Trade Fair who land at the airport, and it’s absolutely free,” said Ms Dorothy Zimuto, CEO of Cassava On Demand, whose Vaya Mobility business has launched the Vaya Shuttle service.
“Once they are checked out at the arrivals section of the airport, all they need to do is show our Vaya hostesses and stewards on the ground their boarding pass or air ticket, and our shuttle service will gladly ferry them to any of the various hotels in the city – for free,” Ms Zimuto said.
She said the most convenient route the Shuttle service will be using is the one from the airport to Bulawayo City Hall, on to the Rainbow Hotel, the Holiday Inn Hotel, Cresta Churchill Hotel and back to the airport.
She said the Vaya Shuttle free service would run during the entire Trade Fair period, from April 22 to April to 27, every day and every hour – from 6am to 10pm.
“Our Vaya Shuttle hostesses and stewards will be stationed at the airport and available to offer personal assistance to travellers wishing to use the service,” Ms Zimuto said.
She, however, said to be eligible for a free ride, travellers should download the Vaya Africa App from the Play Store on their Android phones, or from the App Store on their Apple devices (iPhones), adding that the shuttle service will be easy to identify because of the Vaya branding on the vehicles and on the attire of Vaya hostesses and stewards at the Airport.
“They (visitors) will definitely not miss our staff on the ground at the airport, and at all major hotels in the city, and at several guest houses around Bulawayo,” Ms Zimuto said.
She promised that there was much more to come from Vaya at the Trade Fair, without immediately giving details.
Vaya Shuttle service is part of Vaya Mobility – the division of Vaya hail riding services that transports people. It is part of the Vaya stable of services, which include Vaya Logistics – the part of the business that transports goods and services.
Both Vaya Mobility and Vaya Logistics belong to Cassava On Demand, a business unit of Cassava Smartech Zimbabwe, the diversified technology and fintech services business listed on the Zimbabwe Stock Exchange.
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Ten Things You Should Know About Nacala
Nacala is a small town serving the deepest natural port on the east coast of Africa. It also happens to sit on a major strategic 981km railway – on the Nacala Development Corridor – which stretches from Nacala to Malawi. The region is also being developed into a special economic zone and construction on the port is still ongoing. Although currently home to just over 200,000 people, this little town is quietly undergoing an economic transformation.
Getting there and away
Nacala is served by Mozambique’s most modern airport. It was designed by the Brazilian company Odebrecht and inaugurated with much fanfare in December 2014. However, the only airline currently making scheduled flights to Nacala is Mozambique Airlines (LAM), and only to and from Maputo. However, plans are underfoot to restructure the publicly-owned airport. To get into town, car hire services, such as Sixt and Europcar, are available. The airport is about 10km from the city. If you’d prefer a shuttle, make sure to check with your hotels ahead of time what services are offered.
Getting around
With its new airport, strategic port and railway systems, Nacala is becoming quite a transport hub. However, roads in the town are not all up to scratch so do take care, especially during periods of rain. Hiring a car is probably your best option as public transport options are limited. There are “chapas” (private minibuses) that run around town and down to the port but, otherwise, check with your hotel what options can be arranged. Nacala is also easily walkable with many districts within good distance of each other.
Where to stay
Nacala Plaza Business Design Hotel is a bit of a mouthful but is definitely one of the best hotels in Nacala. The food is excellent, the service commendable and the best part is that the rates are reasonable. The Afrin Nacala Hotel has a fully equipped conferencing centre and is located in the city centre with easy access to the business district and the port. If mixing leisure with business is more your style, try Casa de Hospedes Muzuane; a B&B run by vocational students. It’s only a short walk from the beach and just 10km from town.
Eating out
For the best pizza in Nacala, you can’t go wrong with Libelula Restaurant. Perched on the edge of some very scenic cliffs, the meat and vegetarian dishes are cooked to perfection and the fish is the stuff of legends. After lunch you can also take a walk down to the beach and visit the beach bar. O Barqueiro Beach Bar Restaurant is situated right on the beach and good food, good drinks and amazing sunsets can all be had here. The lobster, calamari and shrimp are a must. There is no better place to relax than The Thirsty Whale, attached to Kwalala Lodge. It offers a range of international beers to be enjoyed on the veranda, preferably with your feet up.
Nightlife
Nacala’s social life tends to be very quiet but although it has a pretty sedate vibe, it is still a port and expat-rich town, which means that a good time can definitely be found at night. Lounge Villa Verde is a bar/club which hosts local and international DJs, as does Naherenque Lodge. Baía Azul Restaurante & Barpub hosts great outdoor street parties. If that’s not your speed, there is any number of sports bars attached to some of the hotels. These include Hotel Maiaia and the Guinjata Bay Resort sports bar.
In the city
Nacala is known for its beaches and scuba diving and Moz Adventures Nacala is an absolute must to fill your time there. They offer everything from whale watching, scuba diving and fishing to kayaking, snorkelling and wake boarding. Decent prices and tailor-made packages, not to mention great staff, will ensure you are never bored. If something more restful is in order, the Cathedral of Nacala is a beautiful church surrounded by pleasant greenery and is good for a quiet, introspective stroll.
Shopping
Fresh produce and fruit can be procured from local markets while Estúdio Criativo Nacala is a good place to look for locally-made crafts and souvenirs. For essentials, the VIP Supermercado is part of the Spar Group so you will find everything you need here. Credit cards are widely accepted across Mozambique although Visa cards tend to be more effective.
Out of the city
Although its isolation has ensured its relative anonymity, the nearby town of Pemba is growing in popularity as a tourist destination. It is renowned for its Portuguese colonial architecture as well as its water sports and diving opportunities. A coral reef lies close to shore. Also in the same province (Nampula), Ilha de Mozambique (Mozambique Island) is one of Africa’s most significant historical sites. It was the capital of Mozambique for almost four centuries under Portuguese colonisation and was a major trading base for Arab traders since the eighth century. It’s a UNESCO World Heritage Site and is connected to the mainland by a concrete bridge.
History and culture
Thanks to its deepwater port, Nacala was developed as an industrial, agricultural and exporting centre under the Portuguese during its last period of rule (ending in the 1970s). Over the last decade, the port has been identified as a strategic alternative to Beira for the exportation of coal and has since taken on an even greater economic significance. As a result, the whole region is under development. There are many ethnic groups that make up the people in Nacala. These include those of Chewa, Nyanja, Tumbulo, Yao, Sena, Tonga, Asian, European and Ngonde descent. The prevailing religions are Christianity and Islam and the official languages are Chichewa and English.
Health and safety
Mozambique is a relatively low-risk country to travel in. The biggest complaint from tourists is extortive interactions with some members of the police. Just make sure to have your passport on you at all times or a notarised copy of your passport and visa. There is also a lot of poverty so petty theft (mostly from travellers’ accommodation) is a reality. Make sure to lock up your valuables and be sensible when moving around at night. The risk for Malaria is high all year round so precautions are essential. It also gets blisteringly hot, so make sure you have plenty of sun protection and water.
Road trip to Maun Botswana
Just finished a 1000km road trip from Zimbabwe to Maun Botswana . Came through a tiny remote border with rough roads. Got to see loads of elephants and wildlife. Love off road remote trips. We in the Okavango Delta Botswana ,,,Whoop Whoop. @ Maun, Botswana.

